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T
Taylor Boyett
Advertising Tips
1.Don't use broad matching
2.Use dynamic titles
3.Use global negatives
4.Turn off content targeting and search network
5.Test different creatives and positions
6.Optimise your landing page
7. Optimise your creative
8. Track conversion and ROI (Return On Investment
9. Work out your CPA (Cost Per Acquisition)
10. Don't enter into bidding wars
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